Earlier this week, I read this article regarding a new Google AdWords tool being introduced.
This tool is said provide a more in-depth analysis than what was previously provided in the impression share report.
Can't wait to see the results on this one. Two people who have commented on this article from its original source hit my sentiments:
- Another way for Google to make more money.
- It will be great to see the competitors bidding, but they'll also get to see the information on your business as well.
At this time, it doesn't reveal any of the bidding strategies of other competitors, but you can't help but wonder at what point you start layering the insights that Google makes available on top of each other and that could potentially start exposing those little 'secrets'......
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